Design proposal for a reorganization of a Members Service section by establishing a stronger heirarchy of information and easily identifiable buttons and icons.
These are samples of work that I completed while working for Advertising/Design agencies. As an Interactive Art Director I’ve been able to work on some big brands and large projects.
Blue Cross Blue Sheild
Role: Interactive Art Direction / Design
Kmart : Style Showoff Media
Role: Role: Interactive Art DirectorOn-line media campaign for Kmart’s Style Showoff competition in 2007 used to support Spring retail initiatives.
Kmart : New Day Your Way
Role: Interactive Art Direction / Design + HTML ProductionAn informational and interactive web site for a Kmart weight-loss program. Featuring health tools, links to on-line merchandise and informational articles.
Kmart : Generic Brand Media
Role: Role: Interactive Art DirectionGeneral Brand web banners meant for use with a mixture of product areas as well as specific product areas such as electronics, clothing or furniture.
Kmart : Holiday Media
Role: Role: Interactive Art DirectorHoliday campaign focused on effective use of web banners to generate customer awareness of brand quality and variety at Kmart.
DRAFTFCB : KFC / DOW / JELL-O
Role: Interactive Art Director / HTML + CSS ProgrammerSamples from various project completed while working as an Interactive Art Director at DRAFTFCB.